Forensic Analysis

The MarketMap
Synthesis Engine.

Diagnosing the structural physics of market failure using a strict 11-challenge framework and multi-model AI synthesis.

What is a MarketMap?

A MarketMap is a comprehensive forensic analysis of a company's market position. The engine reads a company web page (alongside any supplementary notes or documents) and maps those details directly onto the DeeperPoint Intervention Matrix. The result is a rigorous, detailed deconstruction of the structural challenges, threats, and opportunities the firm faces in its chosen market.

Our Methodology

To ensure objectivity, the engine executes the analysis through a multi-model triangulation process:

  1. Independent Generation: The exact same diagnostic instruction is run simultaneously against three distinct AI architectures (e.g., DeepSeek, Google Gemini, and Anthropic Claude).
  2. Synthesis & Integration: A final synthesis pass uses Claude Sonnet to summarize, integrate, and contrast the three independent sets of model findings into a single, cohesive consensus report.

The Research Library

Raw outputs from the forensic MarketMap engine.

Case Study: Convoy

Convoy is a defunct freight brokerage marketplace that raised over $1 billion before shutting down. It serves as a textbook historical example of a company whose failure mode was deeply rooted in widely recognized thin market mismatches. The analysis below deconstructs these structural flaws.

Methodological Notes

  • Mitigating AI Bias and Hallucination: When analyzing complex B2B markets, relying on a single AI model introduces subtle risks. Models have architectural biases. They can hallucinate traction. They often mistake "manufactured demand" (subsidized by venture capital) for genuine "structural desire." The multi-model triangulation approach forces the models into a consensus, which is designed specifically to flag contradictions and enforce rubric discipline.