Markets don’t have to be big to matter. In fact, some of the most impactful and valuable markets are the ones that are small, fragmented, and poorly served by traditional technology. Thin markets—those with few participants, irregular transactions, and complex…
If you’re in business, you’ve felt it. A nervous energy, a sense of instability that wasn’t there a few years ago. One day, your most reliable supplier is a perfect partner; the next, a sudden tariff threat turns them into…
In an increasingly interconnected but fragmented world, the old ways of matching buyers, sellers, and service providers are starting to break down. For decades, we relied on structured, database-driven systems to create efficiency, scale, and consistency. But as the global…
The Comfort of Thick Markets For years, America’s penchant for buying manufactured goods from China has occurred in what Nobel prizewinner Alvin Roth terms a relatively thick market. In thick markets: In thick markets, traditional database-driven systems like Alibaba, Global…